Each year, alongside a number of top 10 lists and other information that plays an important role in helping new-vehicle shoppers find the right car for their needs, Kelley Blue Book also gives out the Brand Image Awards to the top-ranking auto brands among new-car shoppers. Ford once again received the award for Best Overall Truck Brand for 2015.
Ford’s F-150, F-250, and F-350 together earned the brand the honor, for the sixth time in the seven years that the award has been given. However, it was the all-new F-150 that seemed to most impress consumers who visited KBB.com as well as Kelley Blue Book experts:
“The F-150 has been the best-selling vehicle in the country for more than 30 years, so the fact that KBB.com visitors would name it the Best Overall Truck Brand isn’t suprising. But Ford isn’t taking its fortunes for granted. The boldly recast 2015 Ford F-150 boasts aluminum-intensive architecture that saves as much as 700 pounds and delivers a subsequent increase in fuel economy.”
This award is the 30th bestowed upon the F-150 for the 2015 model year.
Stop by Mountaineer Ford today to further explore Ford’s award-winning trucks.